About.
Who we are.
Founded in 2017 D2A (Distribution to Asia) is a privately owned multi-channel distribution company that was founded following the acquisition of 7 regional distribution companies comprising the South East Asian division of Rexel SA predominantly in the oil and gas, lighting and electrical mechanical markets. Since acquisition D2A has grown rapidly in Asia and expanded through the acquisition of other similar businesses including Shriro Pacific that have expanded our presence into China, Japan and ANZ markets.
Founded in 1906 in Harbin by the Shriro Family, Shriro Pacific became a leading manufacturer, distributor, and retailer of premium brands throughout the Asia Pacific region. Shriro Pacific developed operations in Hong Kong, Singapore, Malaysia, China, Vietnam, Thailand, Japan, and Australia. D2A purchased the majority of Shriro Pacific from the Shriro Family in 2020.
Together D2A and SPL own a substantial minority in Shriro Holdings Australia, an Australian Stock Exchange listed company (“SHM” www.shriro.com.au ) which was spun out of Shriro Pacific in 2015. Shriro Holdings is a leading manufacturer and distributor of home appliances and consumer electronics in Australia and New Zealand. Company-owned brands include Everdure BBQs (which are exported to 33 countries), Omega, and Robinhood kitchen appliances which were acquired in 2013. The main third-party brands are Casio, Pioneer, and Baby-G. In 2011 Shriro Australia acquired the Hagemeyer Brands from Rexel.
What we do.
We offer innovative products and solutions for professionals in the industrial, residential and commercial sectors, such as contractors, panel builders, retailers.
We benefit from close partnerships with major manufacturers in the electrical and mechanical fields to select the right products and services.
We offer our customers access to advanced technical advice and capabilities and rely on best in class supply chain to reliably fulfill their needs.
Our mission, our ambition.
Our mission is to make our customers and suppliers more efficient in their business.
Our ambition is to be recognised as the best platform for growth in the region by customers and suppliers.
Beyond operations, we aim to play an active part in the expected consolidation of the sector in Asia: We are interested in acquiring or partnering with any type of Asian B2B distribution companies.
Infrastructure & Capabilities.
We offer our customers proximity (8 locations), a large product’s choice with a great service provide by 200 associates.
We provide a Day+1 delivery for more than 5,000 Skus.
